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Usability

Usability is a quality attribute of products that determines how easy user interfaces are for end users to use. It also refers to improving the ease of use for users during the design process. Usability is considered part of user experience design.

When assessing usability as a whole, there are four main areas that are analyzed:

  1. Utility: Does the product do what the user needs?
  2. Usability: Does the product enable the user to accomplish their tasks?
  3. Desirability: How does the user feel when using the product?
  4. Brand experience: What is the userโ€™s overall experience of the brand/product?

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